After extensive research into pet food packaging, stores and regional products, the refresh landed on a black sheep icon to drive storytelling, with a generative-AI-illustrated puppy bringing charm to the label. The AI packaging visualization on a bottle closed the pitch instantly, with glowing feedback from client and customers alike.
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LAMB BITES · PACKAGING · BRANDING
LAMB BITES.
A lovable black sheep for a mom-and-pop pet food brand: whimsical logo, playful palette, and AI-illustrated packaging that sealed the deal on sight.
